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For public-sector teams building, launching, and improving mobile apps.

Real-World Lessons from the App Store Frontlines

This isn’t a thought leadership dump or recycled tips from marketing blogs. Here, I share what’s actually working (and not working) across the App Store and Google Play — for government apps.

You’ll find case studies, live app breakdowns, launch recaps, store policy updates, and lessons learned from both client and personal projects. No fluff. Just real-world insight, from someone in the trenches.

  • Taco Tally

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    Court

    Calling all taco enthusiasts! Introducing Taco Tally, the ultimate app for keeping track of your taco conquests. We operate on the honor system because, well, we can’t physically validate your taco indulgences. But that’s where the fun begins—compete with friends and family to see who can tally up the most tacos! It’s time to…